Descriptive Information Dissemination and Capacity Building

To update empirical expectations regarding others’ improved sanitation practices, we will periodically collect information about sanitation practices from all households in study clusters. We will then disseminate related descriptive norm information during community events, household visits, and via text messages from peers in social groups. Action knowledge and social connections between ward members will be increased by connecting neighbors, outreach workers, and similar individuals in the ward who have adopted improved sanitation practices through events and activities. Information about available financial schemes, sanitation markets, and masons will be provided, and the outreach workers will assist in setting goals and taking steps to make progress towards them. Details of the activities are described in the following sections.